Harness the Power of Color to Enhance Your Product
The makers of the sweets and snacks that we all love know that these treats are not just about the incredible taste, they are a feast for the eyes too!
The makers of the sweets and snacks that we all love know that these treats are not just about the incredible taste, they are a feast for the eyes too!
Dive into Our Process
The makers of the sweets and snacks that we all love know that these treats are not just about the incredible taste, they are a feast for the eyes too!
The addition of attractive, consistent, high-quality coloring systems to either sweet confections or savory, crispy, snacks will generate an instant connection between the brand and the consumer.
Our reaction to color is almost instantaneous. It is instinctive, automatic, and deeply emotional. Colors are more than visual sensations; they shape our feelings, perceptions of quality, and memories.
Whether it is cheerful yellows, playful pinks, or fiery reds, each shade we encounter leaves an indelible mark on our minds and hearts. When consumers see a colorful treat, it immediately captures their attention and stimulates their desire to taste it.
Let’s mix some colorful magic into the joyful work of treating together.
Vibrant Coloring Systems
Lake pigments provide both aesthetic appeal and exceptional stability, making them valuable tools for creating visually stunning and colorful food products!
Read morePanning
Color consistency is key when adding layers of color to candies. For a crunchy shell, or a soft panned treat, the color must be the same every time to increase production yields and enhance the visual appeal.
Read morePrinting
Well-formulated confectionary inks provide an effective way to brand candies by enhancing their recognition and appeal. Add a unique logo design with contrasting color to your panned pieces and create a memorable and unique confectionery product.
Read moreGlazing
Using our top-quality glazes and polishes can add a beautiful shine to make your chocolates look elegant and taste even better. They will glisten and stand out, making every bite a special treat.
Read moreSweet Success: A Colorful Journey at the Sweets and Snacks Expo
Last month, amidst the vibrant city center of Indianapolis, we had the pleasure of attending the renowned Sweets and Snacks Expo, where sugar-coated dreams and tantalizing, savory treats crashed in a wave of flavor and innovation.
Read moreFood & Confectionery Trends for Fall
There’s clearly something psychological in the popularity of fall food. Fall food and confectionery offerings are heartier and comforting.
Read moreOur Case Studies
About Colorcon
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Connect with Colorcon to discuss your specific product needs. We will organize the resources of Colorcon to bring The Power of Color to your product.